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Intelligent Matt Emulsion Paint

Intelligent Matt is a matt, yet completely washable alternative to a traditional emulsion paint.

Intelligent Matt is ideal for use on walls and ceilings in high-traffic areas of the home. Use Intelligent Matt in kitchens, utility rooms, hallways and children’s rooms. With a low-sheen of just 5%, it combines practicality with beautiful depth of colour.

This water-based paint finish is environmentally-friendly, quick-drying and low odour. So, if you’re planning a project yourself, you can complete it quickly and with little disruption.

The robust Intelligent Matt is perfect for use in well ventilated kitchens and bathrooms. Any marks can simply be wiped away with warm, soapy water.

It can even be used in children’s bedrooms and nurseries, as it has been certified as Child Safe. Certification under BS EN 71-3: 2019 (also known as the Toy Paint Regulations) meaning that Intelligent Matt doesn’t contain any dangerous ingredients. This means that it is completely safe to use in all areas of the home. 

Intelligent Matt Overview:

  • Water-based
  • Environmentally-friendly
  • Wipe-clean, washable paint
  • Great for walls & ceilings, even on woodwork and radiators
  • Certified Child-Safe
  • Gloss level: 5% (very matt finish)
  • Coverage: approx 14 square metres per litre (one coat)
  • Available in all colours
  • Available in 3 tin sizes - 5L, 2.5L and 1L

Benefits of Intelligent Matt


Should there be any accidents, walls can simply be washed with lukewarm water. This washable wall paint is ideal for nurseries and kitchens.


Our ‘Intelligent Paints’ are child-safe and environmentally-friendly without compromising our hallmark flatness and depth of colour.


Intelligent Matt Emulsion can be used with utmost confidence on most surfaces, including plaster, woodwork and even radiators.

Combine Intelligent Matt with our All Surface Primer

Applying Intelligent Matt Emulsion

If you’re painting a wall with an existing paint finish, no undercoat is required. You can simply apply two full coats of Intelligent Matt Emulsion.

Intelligent Matt is available in the complete Little Greene colour palette.

The durability of Intelligent Matt makes it the perfect finish for painting a child’s room or nursery. Find out more about using this washable paint in a nursery.

Explore our other washable wall paints in the Intelligent Paints range.

Product Data Sheet for Intelligent Matt Emulsion.

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Regulatory Advice Sheet for Intelligent Matt.

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Intelligent Matt Emulsion